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SaulBass was an artist of many talents. The world knows him as “The man who changedgraphic design”. He was also a major part to the New York School House Movementthat took place during the 1940’s and 50’s. Throughout this research paper Iwill be informing you of the life of Saul Bass, the New York School group, andSaul’s importance and effect on the art world during the New York School HouseMovement.            Saul Bass was an American artist whowas involved in both filmmaking as well as graphic design. He was born in 1920and died in April of 1996. His artistic career lasted roughly 40 years.

Duringhis time of being an artist, he had the opportunity to work with some ofHollywood’s most prominent filmmakers. He is specifically known for his titlesequences as well as his poster design for the movie, Preminger’s The Man with the Golden Arm. Although he was heavilyinvolved with filmmaking, he was also well known for creating the logos for TheBell System, AT, Continental Airlines, and United Airlines.             To accomplish what he has done inthe art world, it is important to know a little bit about his early life. Basswas the son of Eastern European Jewish immigrants.

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He was born in the Bronx,New York. He graduated high school and then studied at the Art Students Leagueas well asBrooklyn College. His Hollywood adventures started for him in the 1940’s wherehe was doing print work for film ads. Then he was noticed by the famousfilmmaker, Otto Preminger.

He was first hired to design the film poster for hismovie Carmen Jones. This impressedPreminger and led to Bass’s involvement into creating title sequences.             A title sequence is the way in whichfilmmakers present their title of the film and the important production andcast members. As you have noticed today, every movie or television Lillich 2showstarts out with the title of the movie and the main actors or people involvedin making the production. Then they play the show or the movie which leads intothe conclusion portion of the sequence. This is the part where they mentioneveryone involved in the making of the production.

This involves peopleanywhere from the main actors, to the make-up artists’ and hairstylists’, allthe way to the titles and producers of the songs that were used in the film.             Bass’s contribution to the titlesequencing in the film industry blew up due to his outstanding concepts and outof the box ideas. His first titling sequence was constructed in 1955 for thefilm Preminger’s The Man with the GoldenArm. As mentioned before, this was the film that he created the film posterfor. To come up with the artwork and the titling sequence, Bass used the mostof his creative abilities.

He strategically broke down the subject matter, cameup with a relatable design concept, and then formulated his design constructionto fit with the films message. His outstanding work that he created though thismethod made him quickly known in the art and film industry. This led to himbeing opened up to other work opportunities such as working for famousfilmmaker, Alfred Hitchcock. Bass’s title sequences stood out because heinvented a new type of kinetic typography. Then then led to him designing titlesequences for many other filmmakers for the rest of his artistic career.              The effect that Bass made during histime has carried out to designs and sequences that we see today.

As an example,Catch Me If You Can (2002), X-Men: First Class (2011), and Mad Men (2015) are all based off ofBass’s graphic style. His animated sequences and his simple but straight to thepoint style has been made as a major form of creating art even in today’ssociety. His design style speaks for itself as to why he was also so famouslyknown for logo design. He was brilliant at creating an icon or naming conceptthat was easy to catch on too.            Lillich3Saul Bass was heavily affected bythe New York School House Movement. This movement was created by the New YorkSchool House group. This group was made up of the 20th-centurypainters, poets, dancers, and musicians that were primarily based in New York. Thisgroup mainly painted by the techniques of action painting and color field.

These painting styles have now been recognized through the AbstractExpressionism Movement. The New York School House Movement was one of the mostinfluential modern movements. New York then took the title of the world’scenter of avant-garde art from Paris. The artists of this movement involvedJohn Ashbery, Kenneth Koch, Barbara Guest, Frank O’Hara, James Schuyler, Willemde Kooning, Jackson Pollock, Mark Rothko, and Robert Motherwell. These artistsdrew inspiration from the surrealism and contemporary art movements. Their workwas mostly displayed in the 9th Street Art Exhibition annually from1951-1957.

The 9th Street Art Exhibition was a historicalground-breaking exhibition which led artists to feel as if it was the beginningof a brighter and more possible future.             The Abstract Expressionism Movementwas an American Post- World War II movement. Abstract Expressionism was firstused in American art in the year od 1946. But this was not the first time thatart had taken on this creative style.

The Abstract Expressionism Movement wasfirst used in art during 1919 in Germany. This movement was mostly used byartists from New York which is associated with the New York School. The artisticstyle involved emotional intensity and self-denial of the German expressionists.

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