Roizen is a very reputable and well-known person in the tech industry. During the course of her professional career, she built a very strong and powerful network.
The main reason for her powerful network is her curious nature for high energy and talented personality coupled with a desire to interact and help people with high caliber. At the beginning of her career at Tandem she realizes that she needs to use her networking skill to move up in the world. In addition, when Roizen co-founded T/maker with her brother, she was required to build a strong network to support the software company. The main objective was to market the company product. Roizen always follows the ‘what can I offer’ method.
Roizen always wants to help people with their project/needs while interacting with them. In her first job in Tandem, she had an opportunity to work with the companies CEO by the social and friendly approach she able to build a good relationship with the CEO. The relationship with CEO benefits Roizen as he recommended her for Roizen MBA program.While promoting T/Maker, Roizen networked with the press, the tech entrepreneurs, and the software publishers association. Roizen always trusts her judgment on the talent-person she connects with rather than their position on the company. Roizen always builds a good relationship with smart, interesting people who later become senior executives in their company.
Her success was mainly attributed to her relationship how she was able to effectively use them to her benefit in this case in apple. Apple calls Roizen to rescue them where Roizen first times use her network in the tech community to rebuild a brand. Relationships are built on a combination of personal and professional interaction. Raizan love thronging parties at her place and she uses these events not only build her relationship but also provide networking opportunities to others. To maintain network Roizen believe in Consistency and performance. Roizen believe respond with consistency is the best practice to maintain the network and by performance, Roizen always believes in the delivery of the commitment/action you made with your network. As I discuss above Roizen always follows the ‘what can I offer’ method. Instead of asking for help Roizen always tries to turn the tables and offer support first.
By this method, it could make the networking partner grateful and would increase the probability to return the favor. Roizen always tries to value her connections time and make the request short. Roizen also very careful about asking favor frequently.
One of the best tricks Roizeb uses to maintain her network is via email. Roizen always emails people right after their meeting and thank them for their time to maintain a communication flow.